Archive for 2011
BRAZIL OZONIO
CLEAN TECH
TEAM Sami Menasce Brasil Ozônio - SP
RELATIONS http://www.brasilozonio.com.br/index_en.html
BrasilOzônio has been involved for almost a decade in research and development to offer the Brazilian market the best possible solutions for the treatment, sanitization, sterilization and oxidation of water, customized for several different applications, processes and peculiarities. The BRO3 SYSTEM, developed, tested and produced by BrasilOzônio at CIETEC - CENTRO INCUBADOR DE EMPRESAS TECNOLÓGICAS – recognized as the most important of its type in Latin America and situated within the prestigious University of São Paulo, presents certified efficiency in the removal of microbial, toxic levels of organic compounds and heavy metals. Compact, modular and easily installed with low energy consumption levels, the BRO3 SYSTEM dispenses, in most cases, investments with special civil construction projects, and, as a rule, adapts to the most varied of existing environments. INVESTMENT: open for business•
Natura EKOS
PACKAGING
DESIGN Romy Hayashi e Viviane Conrado | Chelles & Hayashi Design | São Paulo – SP
CLIENT Natura Cosméticos | Cajamar – SP
ESPECIALLY DESIGNED FOR THE NATURA EKOS TOILETRIES PACKAGE, this project was inspired by the Boi Bumbá folk festival from Parintins, in the Brazilian Amazon. The design captures the richness of graphic expressions and the charm of the Amazonian folklore. As you rotate the bottle of Ópera Amazônica Canto Azul blue bath oil, the arrangement of design elements on the label shows a star shining in the sky. When you rotate the bottle of Ópera Amazônica Canto Vermelho red bath oil, a heart shows. MATERIALS: Four color container, Ripasa offset paper over ecopack cardboard 280g, PET plastic bottle with silk-screen printing, and plastic lid with anodized aluminium cover. PRODUCT DIMENSIONS: Container: Width: 87 mm. Height: 155 mm. Length: 87 mm. Bottle: Height: 151 mm. Diameter: 85 mm. PRICE: R$ 64.80•
Puff Alezzia - Model F525
FURNITUREDESIGN Clarisse Rodrigues, Pedro Paulo e Alexandre Nascimento Alezzia Rio de Janeiro – RJ
CLIENT Alezzia Rio de Janeiro – RJ
THE PUFF ALEZZIA - MODEL F525 IS A MODERN FURNITURE THAT MATCHES the most varied styles. Its structure is firm but light passes through their rounded shapes. Its sleek design makes it possible to group these parts into different sets, according to the needs of the environment. Its design allows a gentle rocking. This product is designed to support up to 100kg. The black courissimo is the key padded to suit any environment. Its modern design is combining well with the delicate structure of stainless steel. This product can be used in law offices, accounting, engineering and other industries seeking to pass sobriety. The black color allows this product combines well with classic designs. MATERIALS: Black courissimo, stainless steel AISI 304, brushed finish. PRODUCT DIMENSIONS: Height 412mm, Length 470mm and Width 490mm. PRODUCT WEIGHT: 5kg. LOAD SUPPORTED: 110kg, tested with a seated person. PRICE: R$ 698,00•
FIAT NOVO UNO ECOLOGY
CONCEPT CAR
DESIGN Henrique Galante, Isabella Vianna, Marco Lima, Paulo Nakamura, Valeria Santos Fiat Automóveis S.A. Betim – MG
CLIENT Fiat Automóveis S.A. Betim – MG
A CONCEPT CAR DESIGNED AS A TEST-BED FOR NEW MATERIALS, RAW materials and sustainable technologies in a setting closer to the production reality of the automotive market. The Fiat Novo Uno Ecology presents an innovative internal design feature resulting in a new aesthetic. The appreciation of the ecological aspect can be seen in dye-free fabric and paintfree parts that result in a unique combination between boldness and lightness of natural materials. The vehicle runs only on ethanol and has a start-stop system to shut off the engine at fast stops, solar cells placed in the roof to recharge batteries, seats upholstered with coir fi ber fabric, recycled PET bottle mats, and paint based water. R&D was used throughout the entire design process whenever it became necessary to seek alternative solutions to improve results and reduce environmental impacts. The methods and their integration into R&D of materials and technologies were innovative in the context of the company, since the priority was the implementation of ecological solutions to the concept car. The Novo Uno Ecology is part of a broader initiative undertaken by Fiat to develop R&D focused on improving the eco-effi ciency of its cars.
Soccer Museum
ENVIRONMENTSDESIGN Jair de Souza Jair de Souza Design Rio de Janeiro – RJ MUSEOLOGY Daniela Thomas, Felipe Tassara São Paulo – SP
ARCHITECTURE Mauro Munhoz Sao Paulo – SP CURATOR Leonel Kaz Rio de Janeiro – RJ
CLIENT Fundacao Roberto Marinho Rio de Janeiro – RJ
SAO PAULO’S SOCCER MUSEUM IS A MULTI-ARTFORM PROJECT combining architecture, curatorship, museography, art direction, multimedia, and visual design. The Museum is situated within Pacaembu Soccer Stadium and tells Brazil’s history through soccer, while contextualizing and identifying this sport as part of the spirit and essence of Brazilian culture. Conceived as a multi sensorial venue, each room of the museum arouses a variety of emotions and strong identification with soccer and Brazil’s history. The major curatorial challenge was to create a museum that would be both intelligent and exciting, moving away from the traditional concept of sports museums. Therefore, the Soccer Museum has no banners, trophies, pennants, soccer players’ shirts or shoes on display. One of the Soccer Museum’s main attractions is the Exaltação (Exaltation) Museum, a space where the 20 major soccer fan groups in Brazil are projected onto a screen. The Soccer Museum is a family entertainment venue which gives everyone something to identify with. MATERIALS: LED panel, Holopr acrylic plates, back projection screens, self-leveling resin polyurethane floor, steel and polycarbonate structures, aluminium and iron, electrostatic paint, vinyl printing, LCD screens, and glass plates. MUSEUM AREA: 6,900 sqm. PRICE: R$ 32 million•
Legacy Line
TRANSPORTATION
DESIGN
Bruno Kimura Castanha, Hans Jorg Rey e Sérgio Raphael F. Affonso Embraer Sao Jose dos Campos – SP
CLIENT Embraer Sao Jose dos Campos – SP
TWO NEW EXECUTIVE AIRCRAFT MODELS – LEGACY 500 AND LEGACY 450 – manufactured by Embraer Brazilian Aviation Company, were developed according to the latest and finest design solutions and in compliance with aeronautical certification requirements, aimed at users’ maximum comfort and well-being. The aircraft interiors combine fashion, architecture and luxury goods trends. The bold choice and combination of materials seek market differentiation by incorporating innovative solutions into the aviation segment. The Legacy 500 can carry from eight to twelve passengers and two crew members, and fly 3,000 nautical miles. The Legacy 450 carries from seven to nine passengers, two crew members, and ranges 2,300 nautical miles. Both aircraft reach the maximum operating altitude of 45,000 feet and Mach 0.82.cruise speed. MATERIALS: Aircraft body made from metal and compound materials. Interior: Wide range of high quality aviation materials like leather, fabrics and veneers. PRODUCT DIMENSIONS: Legacy 500: Height: 6.74 m. Width: 20.25 m. Length: 20.52 m. Legacy 450: Height: 6.74 m. Width: 20.25 m. Length: 19.15m. PRICE: N/A•
Tag :
transportation
Hotel Urbano
WEBSITES
TEAM João Ricardo Mendes, José Eduardo Hotel Urbano Rio de Janeiro - RJ
RELATIONS Apetrexo.com Rio de Janeiro - RJ
THE COLLECTIVE SHOPPING SITE HOTEL URBANO IS AN EXAMPLE OF the U.S. investment funds appetite for brazilian ventures. The brothers João Ricardo Mendes, 30, and José Eduardo, 28, created the site in January, with hotel deals. Months later, they were besieged by Insight Venture Partners, which has invested in Twitter. In April, the pair sold a portion of the site actions, which should make R $ 100 million this year. U.S. investment funds that drove the creation of giants like Google, Facebook and Twitter have discovered Brazil. With an eye on rising middle class and growth in the number of accesses to the web in the country, investors like Redpoint, Index, Insight, BV Capital and Sequoia are destined billion to buy on average 30% of the capital of Brazilian technology - from collective purchases websites, to information security companies and online advertising. According to the Brazilian Association of Information Technology and Communication (Brasscom), the country will be the fourth largest IT market in 2020, behind China, USA and Germany. Today is the eighth. Rio Negocios, the official agency for investment promotion of the city has received since November, two missions, of private equity and venture capital funds (types of funds that invest in promising companies), including the founders of YouTube and MySpace. Who also soon arrives in Rio to close business is Niklas Zennstrom, co-founder of Skype. MAIN INVESTORS: Insight Venture Partners. INVESTMENT: R$ 100 million•
THE COLLECTIVE SHOPPING SITE HOTEL URBANO IS AN EXAMPLE OF the U.S. investment funds appetite for brazilian ventures. The brothers João Ricardo Mendes, 30, and José Eduardo, 28, created the site in January, with hotel deals. Months later, they were besieged by Insight Venture Partners, which has invested in Twitter. In April, the pair sold a portion of the site actions, which should make R $ 100 million this year. U.S. investment funds that drove the creation of giants like Google, Facebook and Twitter have discovered Brazil. With an eye on rising middle class and growth in the number of accesses to the web in the country, investors like Redpoint, Index, Insight, BV Capital and Sequoia are destined billion to buy on average 30% of the capital of Brazilian technology - from collective purchases websites, to information security companies and online advertising. According to the Brazilian Association of Information Technology and Communication (Brasscom), the country will be the fourth largest IT market in 2020, behind China, USA and Germany. Today is the eighth. Rio Negocios, the official agency for investment promotion of the city has received since November, two missions, of private equity and venture capital funds (types of funds that invest in promising companies), including the founders of YouTube and MySpace. Who also soon arrives in Rio to close business is Niklas Zennstrom, co-founder of Skype. MAIN INVESTORS: Insight Venture Partners. INVESTMENT: R$ 100 million•
Tag :
websites
Barra Energia do Brasil
OIL & GAS
TEAM João Carlos de Luca, Renato Bertani, Antonio Claudio P. da Silva, Cesar Cainelli Barra Energia Rio de Janeiro – RJ
RELATIONS Repsol, Petrobras, Shell do Brasil Rio de Janeiro – RJ
THE FIRST TWO BRAZILIAN COMPANIES TO ENTER OIL EXPLORATION IN THE PRE-SALT, the rookie Barra Energia do Brasil and Queiroz Galvao, paid $ 350 million to Shell Brazil, a subsidiary of global giant Royal Dutch Shell, purchasing 20% share the oil company held in the BM-S-8 ultra-deepwater pre-salt Bacia de Santos. The CEO of the Barra Energia, João Carlos França de Luca, celebrated the fact that the company - formed mostly by former employees of Petrobras and Repsol - have started their activities in a block in the pre-salt. In the block, the consortium, operated by Petrobras, discovered the accumulation called Bem-te-Vi. Barra and Queiroz Galvão bought each, 10% stake that Shell had on the block, paying $ 175 million each. Petrobras, which is the operator, owns 66% of the consortium, and portuguese Galp, 14%. MAIN INVESTORS: U.S. investment fund First Reserve Corporation and Riverstone Holdings. INVESTMENT: R$ 1 billion•
China invests USD 12.67 billion in Brazil
China stepped up its investments in Brazil in a big way with fresh investment of about USD 9 billion, taking its overall foreign direct investment in that country to USD 12. 67 billion as the two countries warmed up under the BRICS alliance.
China will invest USD 4.5 billion in Brazil's technology sector this year shifting its investment in the Latin American country from agriculture and mining.
With this, the Chinese investment is expected to hit USD 9 billion this year, with half of it going into high-tech industries Alessandro Teixeira, deputy minister of Brazil's Ministry of Development, Industry and Foreign Trade, told state run China Daily.
The two countries were part of Brazil, Russia, India, China and South Africa, (BRICS) which held its third summit in Sanya in China recently. China has been Brazil's biggest trading partner since 2009, a position previously held by the United States. Cumulative foreign direct investment (FDI) from China to Brazil reached USD 12.67 by the end of 2009, according to Banco Bradesco SA, one of Brazil's biggest banks.
Agriculture and mining each received about 20% investment. Brazil has been urging Chinese companies to invest in non-raw material sectors to help balance its economy. Teixeira said that Brazil has banned farming businesses established solely through foreign investment.
The government in Brazil welcomes Chinese companies cooperating with Brazilian partners in producing agricultural products, such as soybean oil, he said. "That is the kind of partnership that China and Brazil are looking forward to," he said. China, Brazil regard each other as key partners in their global strategy.
Brazil accounts for 40 per cent of Latin America's economy. Teixeira predicted that this will rise to 50 per cent in the next 10 years. Trade between the two countries has increased dramatically during the last decade, surging 16-fold between 2001 to 2010.
"Seventy per cent of the trade between Brazil and China is basically commodities," Teixeira said. "But we are keen to improve commercial relations in medium and high-end technology. "China's investment in Brazil was less than USD 300 million in 2009, but skyrocketed to USD 17 billion in 2010, making China the largest foreign investor in Brazil.
"The trend is that China will invest more in the technology sector," Marcos Almeida, a partner at Ernst & Young Terco said.
Cargill launch Brazilian innovation centre
COMMODITY company Cargill has opened a new innovation centre in Brazil, which includes laboratories for flavours, application development and sensory analysis.
The centre is based in Campinas, state of Sao Paulo, at a cost of BRL20 million (about USD12.6 million) and are intended to serve customers in the beverage, baking, confectionery, convenience foods and dairy categories.
Cargill Brazil
Av. Morumbi, 8234 – Brooklin
CEP: 04703-002
São Paulo – SP
PABX (11) 5099-3311
The centre is based in Campinas, state of Sao Paulo, at a cost of BRL20 million (about USD12.6 million) and are intended to serve customers in the beverage, baking, confectionery, convenience foods and dairy categories.
Cargill Brazil
Av. Morumbi, 8234 – Brooklin
CEP: 04703-002
São Paulo – SP
PABX (11) 5099-3311
Fiat FCC II
TRANSPORTATION
DESIGN Leonardo Queiroz, Manuel Ferreira, Peter Fassbender, Rafael Peixoto e Renata Tanure Fiat Automóveis Betim – MG
CLIENT Fiat Automóveis Betim – MG
FIRST EXHIBITED AT THE 2009 SÃO PAULO CAR SHOW, THE FIAT FCC II is a concept car combining style and functionality. The vehicle was developed wholly in Brazil in the record-breaking time of six months and its key feature is its electric motor that does not impact the environment and is free of greenhouse gas emissions. The FCC II runs on 93 ion lithium batteries that can be charged in any 220 volt socket. The use of natural fibers to produce its components and upholstery reinforces its slogan of comfort and efficiency in line with environment conservation. The vehicle boasts a stylish design, sportive lines and a recyclable body that enhance its identity. It can carry two passengers and reach a 120 km/h speed. The prototype design and technology embodies Fiat’s commitment to sustainable practices through a differentiated product capable of pleasing and surprising different kinds of consumers. MATERIALS: Tubular chassis, environment friendly materials like curauá fiber on the hood and nanopolymers on the pedals. PRODUCT DIMENSIONS: Height: 1,363 mm. Between axles: 2,170 mm. Width: 1,830 mm. Length: 3,317 mm. Approximate weight: 850 kg. PROTOTYPE COST: R$ 1 million•
DESIGN Leonardo Queiroz, Manuel Ferreira, Peter Fassbender, Rafael Peixoto e Renata Tanure Fiat Automóveis Betim – MG
CLIENT Fiat Automóveis Betim – MG
FIRST EXHIBITED AT THE 2009 SÃO PAULO CAR SHOW, THE FIAT FCC II is a concept car combining style and functionality. The vehicle was developed wholly in Brazil in the record-breaking time of six months and its key feature is its electric motor that does not impact the environment and is free of greenhouse gas emissions. The FCC II runs on 93 ion lithium batteries that can be charged in any 220 volt socket. The use of natural fibers to produce its components and upholstery reinforces its slogan of comfort and efficiency in line with environment conservation. The vehicle boasts a stylish design, sportive lines and a recyclable body that enhance its identity. It can carry two passengers and reach a 120 km/h speed. The prototype design and technology embodies Fiat’s commitment to sustainable practices through a differentiated product capable of pleasing and surprising different kinds of consumers. MATERIALS: Tubular chassis, environment friendly materials like curauá fiber on the hood and nanopolymers on the pedals. PRODUCT DIMENSIONS: Height: 1,363 mm. Between axles: 2,170 mm. Width: 1,830 mm. Length: 3,317 mm. Approximate weight: 850 kg. PROTOTYPE COST: R$ 1 million•
SACI 2.0 Robot
COMMERCIAL & INDUSTRIALDESIGN André Lunardi de Souza, Antonio Roberto Lins de Macedo ARMTEC Tecnologia em Robótica Fortaleza – CE
CLIENT ARMTEC Tecnologia em Robótica Fortaleza – CE
A ROBOT TO FIGHT FIRES, REPAIR GAS LEAKEGES and other accidents. Remotely controlled, it protects users from face-to- face contact with fire or toxic substances. MATERIALS: Stainless steel structure, fire-fighting cannon made of bronze or aluminum; stainless steel belts; up to 15 electrical batteries; electrical engines; controlled by means of cable and/or RF; and LGE storage tanks. PRODUCT DIMENSIONS: Height: 1, 500 mm. Width: 1, 600 mm. Length: 1, 800 mm. Weight: 800 kg. PRICE: R$ 250,000.00•
Innovation, a trademark of Rio de Janeiro
Ingenuity, creativity and boldness are trademarks of Rio de Janeiro long ago. Here came the racket and was created footvolley. Hereman can fly, stop time, a new idea appears in the table in a bar, andfrom there gain the world. We promote talents and entrepreneurs,and today the state spends more than a billion dollars in science.The vocation of Rio de Janeiro is thinking big.
rio+design
BS41 chair by Bernardo Senna; Tupi chair by Leonardo Lattavo and Peter Moog, and Theo armchair by Fernando Jaeger.Embrapa gains agility abroad
The Brazilian Agricultural Research Corporation (Embrapa) should have agility for operation abroad after publication of a law this month. Law 12,383, of March 2, allows the institution to operate outside the country, as the former legislation only forecasted operation in the country. To be able to operate abroad, therefore, up to now the company operated through partnerships with international organisations.
According to information disclosed by the Technical Coordinator at Embrapa, Antonio Prado, the law should make it easier for Embrapa to manage resources abroad, like, for example, expenses with personnel aboard. It will also allow the company to have accounts abroad, to open its own offices and to receive royalties abroad, for research and products, outside the country. In practice, the organisation will be able to manage the operational, financial and administrative part abroad, without having to do so through partners.
Currently, Embrapa operates on two fronts in the international market: in projects for technology transfer developed in Ghana, Panama, Venezuela, Senegal, Mali and Mozambique, and in scientific cooperation, which it has in the United States, Europe and South Korea. In both cases, however, the company operates through partners, like governments or enterprises in the countries. The offices, when they exist, are loaned, or the employees work at the structure of the international partner, as is the case in scientific cooperation.
According to Prado, despite publication of the law, Embrapa does not plan to modify its method of operation abroad. Despite autonomy to have accounts abroad, for example, the company should study each case to see what is more viable. The opening of research centres is discarded by Prado. "It is not good business," he said. What is more viable, according to Prado, is the model of scientific cooperation, called virtual laboratories, in which Embrapa employees work at the partner centres, in state of the art research.
The technology transfer projects that Embrapa has in Africa, in turn, are through international partnerships, with the help the Brazilian Cooperation Agency (ABC), at the request of the ABC and the Brazilian Foreign Office (Itamaraty). In the case of Ghana, the office and its structure are granted by the local government. In the case of these technical cooperation projects, like the one in Ghana, Embrapa only covers the cost of its own employees. The maintenance aid that comes from the ABC and the remaining costs, like tickets and purchase of equipment, are the responsibility of the agency and of the local partner.
According to Prado, in the area of technology transfer, the participation of Embrapa personnel in specific projects has shown itself more interesting, as is the case in Mali (where the project is headquartered, despite covering Burkina Faso, Benin and Chad), in which participation occurs specifically in a project in a cotton area, and in Senegal, where it is focussed on a rice crop, or in Mozambique, where the focus is on agricultural innovation. Also under discussion are two new projects in these moulds, with Japan and the United States, also in Mozambique.
Strategic Studies in Science, Technology and Innovation in Brazil
Brazil has an internationally recognized organization dedicated to strategic studies in science, technology and innovation.
The Brazilian Center for Strategic Studies and Management in Science, Technology and Innovation (CGEE), located in Brasilia, is a think tank created in 2001 and supervised by the country´s Ministry of Science and Technology. Its mission is “to render science, technology and innovation as Brazilian´s best allies for economic growth, competitiveness and well-being”.
The creation and consolidation of CGEE shows that the Brazilian society is well aware of the need to develop systematic efforts of foresight and strategic planning towards structuring a broad spectrum policy of science, technology and innovation to help the country face emergent challenges and opportunities.
Click here to access more detailed information about CGEE (in English).
Click here to visit the CGEE Web page (in Portuguese).
Rio 2016 Logo
Estrada da Gávea, 712 - Lojas 101/104
São Conrado – Rio de Janeiro
CEP: 22610-002
Tel/fax: +55-21-2111-4200
Brazil exceeds 200 million mobiles
At the end of 2010, there were in the country 202.94 million mobile phones. According to the Anatel, 15 states and the Federal District have over one mobile phone per inhabitant.
Agência Brasil
Brasília – At the end of last year, there were 202.94 million mobile telephones in Brazil, growth of 16.66% over the previous year. That is equivalent to 104.68 devices per 100 inhabitants, with growth of 15.6% over 2009, said today (19) the National Telecommunications Agency (Anatel), on disclosing updated figures regarding mobile telephony in Brazil.
The number of mobiles in use is greater than the number of inhabitants in the country – 190.73 million people, according to figures disclosed by the Brazilian Institute for Geography and Statistics (IBGE).
In 2010, the number of new lines registered presented the highest growth of the last 11 years. In 2009, telephony companies reported 23,317,965 new lines registered. Last year, there were 28,984,665 new mobile phone lines registered in the country.
According to the Anatel study, at the end of last year, there were 167,097,747 prepaid mobile phones, or 82.34% of the total, and 35,846,686 post-paid devices, 17.66% of the total.
Anatel informed that in 15 Brazilian stated and the Federal District there is more than one mobile phone per inhabitant. The states are: Rio de Janeiro, São Paulo, Mato Grosso do Sul, Rio Grande do Sul, Goiás, Mato Grosso, Rondônia, Santa Catarina, Espírito Santo, Pernambuco, Paraná, Rio Grande do Norte, Minas Gerais, Tocantins and Amapá.
