Archive for July 2013
A+ DIAGNOSTIC MEDICINE
DESIGN STRATEGY
DESIGN Livia Germano, Carolina Sacco, Luana Alvares e Paulo Gontijo | Gad | São Paulo – SP
CLIENT Grupo Fleury http://www.fleury.com.br
THIS GROUNDBREAKING STRATEGY design was developed to focus on brand positioning and point of sale implementation for 94 service units of the first ever brazilian diagnostic medicine brand. it’s a sophisticated, optimistic design that offers the security and transparency typically required of a healthcare product. The outcome is a cozy space that provides uncomplicated care to healthcare system users
